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Pilot Programme

Build, Test and Deploy HubSpotCustom Code — Properly.

The development platform for HubSpot automation. Version control, CI/CD, and real-time monitoring for your custom code actions.

Free during pilot period • No credit card required

action.js
1exports.main = async (event) => {
2const email = event.inputFields?.email;
3const domain = email.split("@")[1];
4console.log("Processing contact", { email, domain });
5return { email, domain, processedAt: new Date() };
6};
ReadyJavaScript
HubSpot Runtime v2.1
Execution Log
● Live
✓ Execution succeeded
Duration: 42ms
Memory: 12MB
Deploy to HubSpot
The Challenge

Custom code deservesbetter tooling

Teams waste hours every week fighting the same problems. It does not have to be this way.

No Version History

Changes lost forever. No way to track who did what.

Blind Production

Code fails silently. You only notice when customers complain.

Copy-Paste Hell

Same code, 3 portals, endless manual syncing.

Bus Factor of 1

One developer holds all knowledge. If they leave, you are stuck.

4+ hrs
Lost per week
60%
Of teams affected
The Solution

Novocode adds software engineeringdiscipline to HubSpot automation

Developer
Novocode
HubSpot

HubSpot Native

Built specifically for HubSpot. Deep integration with workflows, CRM, and APIs.

Development Environment

Proper code editor with syntax highlighting, IntelliSense, and language support.

CI/CD Workflow

Automated deployments with version control and change tracking.

Execution Monitoring

Real-time logs, performance metrics, and failure alerts.

Quick Start

Import your existing code

Get started in under 60 seconds. No rebuild required — your existing workflows keep running.

1

Connect HubSpot

One-click OAuth to link your HubSpot account securely.

2

Import Existing Code

We pull in your current custom code actions automatically.

3

Start Developing

Edit, test, and deploy with proper tooling from day one.

No rebuild required
Workflows keep running
Setup in under 60 seconds
Start Importing
Development Environment

Stop writing automation code inside workflow editors

Work in a familiar environment with proper tooling. Novocode brings the power of modern IDEs to HubSpot development.

Full-Featured Editor

Syntax highlighting, error detection, and IntelliSense for JavaScript and Python.

Multi-Language Support

Native support for JavaScript and Python custom code actions.

Action Templates

Start from pre-built templates for common HubSpot operations.

Local Execution

Test your code instantly without deploying to HubSpot.

Event Simulation

Simulate test payloads to verify your logic with realistic data.

Debug Console

Built-in console output and error tracing during development.

validate-contact.js
1exports.main = async (event) => {
2// Validate and enrich contact data
3const { email, company } = event.inputFields;
4
5if (!email || !email.includes("@")) {
6throw new Error("Invalid email format");
7}
8
9return {
10email: email.toLowerCase(),
11domain: email.split("@")[1],
12validatedAt: new Date().toISOString()
13};
14};
CI/CD & Deployment

Deploy and stay in sync

Eliminate copy-paste deployments. Novocode becomes the single source of truth for your automation code.

Edit Code
Test
Deploy
Novocode is the source of truth for your automation code

Push Directly to HubSpot

Deploy updates with a single click or automatically via CI/CD.

Keep Actions Synchronized

Your code in Novocode stays in sync with HubSpot workflows.

Version Every Change

Complete history of who changed what and when.

Zero-Downtime Deployments

Update code without interrupting running workflows.

Execution Logs
Live
Success•validate-contact.js
Processed contact_8f3a2b for user@example.com
42ms12MB
Failed•enrich-company.js
API timeout after 5000ms
Error: Request failed with status code 504
at enrichCompany (enrich-company.js:15)
Running•send-webhook.js
Sending payload to external API...
Monitoring & Reliability

Know when it succeeds.Know immediately when it fails.

Reduce operational risk with complete visibility into your automation. Catch issues before they impact your business.

Execution Logs

Comprehensive logging for every code execution with timestamps and context.

Failure Diagnostics

Detailed error messages and stack traces when things go wrong.

Performance Metrics

Track execution duration, memory usage, and throughput.

Historical Records

Search and filter past executions by date, status, or action.

Real-time Monitoring

Watch executions live as they happen in your workflows.

Team Edition

Built for teams thatship together

Stop being held hostage by one developer. Scale your HubSpot automation with a team that actually collaborates.

Your whole team, working in sync

Unlimited Team Members

Invite your entire team. Role-based access keeps everyone in their lane.

Shared Workspaces

Centralized code repositories. No more "where did I put that action?"

Reusable Libraries

Build once, use everywhere. Share proven patterns across projects.

Environment Management

Dev → Staging → Prod. Deploy with confidence across environments.

Real-time Comments
Discuss code inline
Instant Sync
Changes propagate immediately
Audit Trail
Know who changed what
End-to-end encryption
SSO & SAML
Limited Availability

Join the PilotEarly Access

We are accepting a small group of forward-thinking teams to help shape the future of HubSpot development. Special perks for early adopters.

Included

White-Glove Setup

We help migrate your existing code. Personal onboarding session with our team.

Included

100% Free

No charges during the entire pilot period. Full platform access included.

Unlimited Actions

Run as many actions as you need. No usage limits during the pilot.

47 teams already joined
13 spots remaining this month
Join the Pilot
No credit card required
Cancel anytime
Free forever during pilot

Ready to transform yourHubSpot development?

Join forward-thinking teams who are shipping HubSpot automation with confidence. Limited pilot spaces available.

Join the PilotBook a Demo

Free during pilot period • No credit card required